Your Story Advantage
FREE RESOURCES
Your IP ID Tool
The Your IP ID Tool is a guided framework designed to help you uncover, organize, and clarify your unique intellectual property (IP). Whether you’re a coach, author, speaker, or entrepreneur, this tool helps you take the ideas, methods, and content you already have—and the ones still in your head—and transform them into clear, structured frameworks you can use to grow your influence and impact.
By walking you through three key stages—Search, Sort, and Structure—the tool makes it simple to:
Search your existing work and insights to identify what’s already valuable and repeatable.
Sort through patterns, themes, and processes to discover your natural clusters of content.
Structure your IP into a clear, memorable framework or metaphor that others can easily understand and apply.
It’s a practical way to transform scattered ideas into a cohesive system that highlights your expertise, strengthens your message, and positions you as the go-to authority in your field.
The BookStarter Focus Tool
The BookStarter Focus Tool is your step-by-step guide to turning the idea of writing a book into a clear, actionable plan. Built on StoryBuilders’ proven StoryTelling Structure, it helps aspiring authors cut through confusion and start their book journey with confidence.
This interactive tool walks you through seven essential stages:
Reflection—Identify who you are and what unique passions and skills you bring.
Identification—Define your core audience so your book resonates deeply.
Attention—Capture what your readers truly want and how to engage them authentically.
Tension—Clarify the challenges and struggles your audience faces.
Connection—Show why you’re the right person to speak into those struggles.
Solution—Present and name the guidance or framework your book offers.
Action—Decide what you want readers to do after finishing your book.
By the end, you’ll have clarity on your message, your audience, and the framework for your book—all before you write a single chapter. It’s the perfect tool for anyone who’s been told, “You should write a book,” but doesn’t know where to begin.
The StoryTelling StructureTM One Pager
The StoryTelling StructureTM One Pager is a simple, powerful tool that helps you clarify and communicate your message so it connects, resonates, and inspires action. Designed around the proven Attention–Tension–Connection–Solution–Action framework, this tool gives you a clear roadmap for crafting stories, presentations, or pitches that stick.
It walks you through five essential elements:
Attention—Capture what your audience wants most.
Tension—Highlight what’s holding them back or standing in their way.
Connection—Show why you’re the one they should listen to.
Solution—Present your message, method, or framework as the way forward.
Action—Define the next step you want them to take.
By balancing the tangible (surface-level needs) and intangible (deeper desires) of your audience, the StoryTelling StructureTM One Pager ensures your message isn’t just heard, but remembered and acted upon. It’s the go-to tool for making your message matter.
The Insiders Guide
To Writing Your Non-Fiction Book
The Insider’s Guide to Writing Your Nonfiction Book is your behind-the-scenes roadmap to understanding what it really takes to bring a nonfiction book to life. Designed for aspiring authors, thought leaders, and experts with a message to share, this tool pulls back the curtain on the book-creation process and helps you move from idea to execution with clarity and confidence.
This interactive guide walks you through the essential elements of building a powerful, purpose-driven nonfiction book:
Authority—Clarify how your book positions you as a trusted voice in your field.
Influence—Define the impact your message is meant to create in the lives of your readers.
Income—Explore how your book can expand earning potential through your intellectual property ecosystem.
Legacy—Capture the deeper purpose behind your story and the lasting value it creates.
StoryFocus—Identify the core message you want readers to remember most.
Tension & Solution—Reveal the challenges your audience faces and the transformation your book provides.
Connection & Action—Use stories and strategic next steps to move readers from insight to implementation.
By the end, you’ll see your book not just as a manuscript, but as the foundation for a larger Intellectual Property Ecosystem—one that can grow your influence, expand your reach, and multiply your impact.
This interactive tool walks you through the critical stages of clarifying your message, structuring your ideas, and building the framework needed to bring your nonfiction book to life.
You’ve read Your Story Advantage and now you’ve got the tools to start shaping your story.
But maybe you’re wondering...
What's the Next Best Step?
An online, six-module experience that shows you how to turn your ideas into frameworks, systems, and intellectual property that multiply your impact and influence.
100% risk free - 30 day money back guarantee
Total value: $497
Today Just $147
"Unlock YOUR Story!"
"Bill created a game plan to unlock the one thing no one else on this planet has: YOUR story."— Dean Graziosi, serial entrepreneur & multiple New York Times Best-Selling author
Connect with your story and clarify your meaningful message.
Shape it using the 5-Step StoryTelling Structure™ to create connection and action.
Refine it into a clear BrandStory aligned with your audience.
Expand it into a book using the BookStarter framework to map transformation.
Package your ideas into intellectual property (IP) that’s memorable and marketable.
Collaborate with the right partners to amplify your impact and bring your story to life.
Here's what you get:
Step-by-step guidance
Video lessons
Fillable workbooks
Everything you need to build your brand, your message, and your momentum